Inspiration from this Episode:

“There’s  an amazing connection, there's so much power and instant trust when you speak to your OCA with the exact words she’s been using to describe her struggles.”

036 | The Mompreneur Experience: 4 Techniques to Really Know Your Customer So Your Business Succeeds

Intro 

On today’s show, I’m sharing 4 techniques. They're going to help you really understand who your optimal customer is and all the intimate intricacies of their mind, how it works and how you get to serve them and market to them. So let's dive right in.

What You’ll Learn in Today’s Episode: 

How to best serve your optimal customer by knowing their:

• Challenges

• Pain points

• Dreams

• Expectations

Resources in Today’s Episode: 

• Get Inside Your Optimal Customers Head and Become Their Hero free worksheet