Inspiration from this Episode:
“They haven’t created a core foundational message they believe in.”
“We are using our primitive minds quite often when we make decisions.”
“Understanding your customer and understanding your offering.”
067 | The Mompreneur Experience: 2 Critical Pieces to Clear Brand Messaging
On today’s show, we are mixing things up a bit and getting into some marketing strategies around developing our brand messaging. Having a very clear and powerful brand message can help our ideal clients know exactly what we can do and how we can help them solve their problems.
We often get confused if we should know our ideal client and learn their struggles and pain points to develop an offering on, or if we should have a product or offer and find the ideal client who needs it. Sometimes it’s not as simple as one or the other and in today’s episode, you’ll learn how we can refine...